our company will offer limousine services customers seeking reliable transportation services. The company will gradually seize its service offerings in the competitive market of airport transfers and will specifically target customers who need sightseeing services, transportation of private school students, and elderly citizens. There is less competition in these markets; and the customers are less price sensitive, which will allow our Limo to charge premium prices for its services. There are many limousine companies to serve this population. The goal of our Limo must be to segment this market and concentrate the company’s marketing efforts on those markets which are not receiving much attention from competing limousine services. The most attractive segments for which a need exists, and where there is adequate wealth to afford